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Agent

One agent. Every customer moment.

The customer-facing side of Unless — one AI Customer Agent across acquisition, retention, expansion, and support, with the Help Center it auto-generates as its public face. Browse a moment, or see the full overview.
Acquisition

Qualify, convert, educate. 24/7 on your marketing site.

Retention

See churn coming. Act before it does, inside the customer's product.

Expansion

Catch upsell signals early. Route them to the right owner.

Support

Resolve, co-pilot, learn — across every helpdesk and channel.

Engine

The platform underneath.

The back-of-house side of Unless — a Living Knowledge library that maintains itself, plus the Train → Test → Deploy → Analyze loop that keeps every Customer Agent sharper after every conversation. See how the engine compounds.
Train

Always current. Always ready. Living Knowledge + Living Context.

Test

Before a customer sees it. Preview, simulate, audit.

Deploy

One agent. The whole journey. Memory across all of it.

Analyze

Performance, value, AI maturity. All visible. All live.

Trust

Built for the EU from day one

The architecture that lets your DPO, security, and procurement teams sign off without slowing your team down. Browse the page, or jump straight to a section.
Privacy Vault

Twelve numbered measures keep sensitive identifiers home.

Compliance posture

Three pillars — sovereignty, AI Act readiness, sector readiness.

Architecture

Five EU-resident layers — touchpoints to LLM constellation.

Frameworks

EU AI Act, GDPR, DORA, OWASP — built into the platform, not bolted on.

Customers

Trusted by leaders

How regulated-Europe brands — from Visma to Onguard — turned customer success into a revenue engine with Unless.
Visma Enterprise AS

Norway's leading ERP — modernized self-service with Unless.

Helping patients

Patient self-service surged within weeks of deploying Unless.

Enhancing credit software

Financial service Onguard powers their support operations with Unless.

Ticket deflection at scale

Meet Sally, Kontek’s AI support colleague in regulated finance.

Resources

Search resources and support articles

Documentation, articles, and recipes for getting the most out of your Unless deployment — plus a help desk when you need a human.
Help center

Get-started guides and advanced playbooks for the platform.

Security and compliance

Privacy measures, security by design, and compliance guidelines.

Developer documentation

Find reference documentation for the javascript API.

The Unless cookbook

Bite-sized examples for every stage of the customer lifecycle.

Pricing

Pay per outcome. You choose.

Two equal-weight plans, both built around outcomes. Browse the page, or jump straight to a section.
The two plans

Flex (€0.99 per outcome) or Fixed (€1,999/month). Equal weight.

What's included

Full platform on both — Living Knowledge, Memory, Context.

Flex modules

Productized add-ons. À la carte on Flex, bundled into Fixed.

Frequently asked

What counts as an outcome, fair use, and switching mid-year.

Media kit

Press kit

Boilerplates Facts Logos Photos Bios

Company facts

Key facts for press releases, analyst briefs, and partner materials.

Company

  • Founded: 2017 by Sander Nagtegaal (CEO) and Marcel Panse (CTO).
  • HQ: Amsterdam, NL. Panamalaan 8-D, 1019 AZ.
  • Backers: River Venture Partners, Block Party, Rockstart, and a group of angel investors.
  • Team: distributed across the Netherlands and Europe.

Customers

  • 30+ companies in the Visma Group.
  • Onguard, Kontek, ZorgDomein, Tripletex, YouServe, SaldeoSmart.
  • 100+ million customer queries processed in production.

Impact metrics

  • 78% ticket deflection rate.
  • 71% efficiency gain.
  • 512% observed first-year ROI.
  • 4 weeks to first deployment.

Compliance

  • GDPR, EU AI Act, DORA, OWASP, ISO 42001.
  • Configurable for entities supervised by BaFin and AFM.
  • Sovereign LLM constellation: data and inference within EU jurisdiction.
Press kit · Boilerplates
Press kit · Logos